About me:

I have over 15 years of experience in brand design and content creation for various businesses, developing their unique branding to help them stand out from the crowd and tell their stories.

I am a Registered Graphic Designer with the Association of Registered Graphic Designers. The RGD designation is an assurance of an experienced and qualified professional.

I am a published poet featured in Expressions, and Where the Mind Dwells. Author of How to Build Your Personal Brand.

I was an Art Director of Principal Connections magazine and a Column Writer for Tech Talk.

graphic designer toronto  

My philosophy:

Successful branding evokes emotion, builds loyalty and can change people’s minds, therefore I pay close attention to my clients in order to help them tell their story.

I prefer minimalistic and clean designs because I feel they have more affect and longevity, especially in today’s busy world “less is more”. Detail is the key to consistency and consistency is the key to successful branding.

I find my inspiration in music, art, stories and everyday life.

BRANDING / CONTENT CREATION

  • Identity development, such as logo, tagline/slogan, story
  • Branding style guides, such as typeface, colours, visuals
  • Brand management
  • Print collateral
  • Brand graphics
  • Content development
WEB & SOCIAL MEDIA

  • Domains and hosting set-up
  • Website development in Wordpress
  • Social media pages, such as Facebook, Twitter, LinkedIn, Instagram, etc.
  • Google Analytics and Google Business set-up
  • Online newsletters in MailChimp
  • Online ad design
PRINT & MARKETING MATERIALS

  • Business stationery (business cards, letterhead, envelopes)
  • Books, e-books, magazines / publications
  • Brochures, booklets, annual reports, research papers, posters, pamphlets, flyers, cards, invites, newspaper ads
  • T-shirts, hats, totes and other promo materials
  • Trade show /conference banners
RECENT CLIENTS

  • Canadian Institute for Advanced Research (CIFAR)
  • Public Policy Forum (PPF)
  • Ministry of Education
  • Institute for Education Leadership
  • Catholic Principals’ Council of Ontario (CPCO)
  • Bark & Meow Pet Supplies
  • Doro Cosmetics
  • Alchemy Centre
  • Alinca Services
  • Bespoke Original Design
  • Soul Interiors
  • COSMoliviera
  • No Wind No Cry
  • Minx Clothing
AWARDS & RECOGNITION

  • TABBIES Magazine Issue Award, 2018
  • TABBIES Silver Award, 2017
  • Employee Service Recognition Award, 2017
  • BRAVO Award of Distinction, 2016
  • BRAVO Award of “Coup de Coeur”, 2015
  • Featured in the book of “Logos 2” by David Carter, 2012
  • Honorable Mention in the Tabbies Design Challenge by TABPI, 2011
  • BRAVO Award of Merit, 2009
  • BRAVO Award of Distinction, 2008
AFFILIATIONS